Introduction Instapage Themes
Instapage is a program dedicated to helping you produce better landing pages. Instapage Themes
The first thing you Want to know is that it is 100 percent dedicated to landing Landing and pages pages only.
Like the other great’s out there, this program offers the Following:
A drag-and-drop editor
Integrations with major email and marketing tools like Marketo, MailChimp, etc..
Thorough landing page analytics
Generation of mobile-responsive pages
Publish pages quickly
A clean user interface
accessibility to professional stock pictures
But those are only a couple of the highlights. Let us dig into what constitutes Instapage so good at what it does.
Once you’ve chosen your template, you’ll be taken to the Instapage Template editor.
This is 1 place where Instapage truly shines. Its editor is one of the Best around, and with it you can adjust the fonts, colors, and layouts to match your existing website or marketing materials.
The editor is completely drag and drop, so you can place any element Exactly where you want it to be within the webpage. With this, you can add:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and placement choices to drag your components to, you can put them anywhere on the page you prefer.
As you drag your elements to different places, Instapage will exhibit Guidelines to assist you distance and align all components accordingly.
And, because having a mobile-friendly layout is essential these days, Instapage allows you to easily switch between mobile and desktop view to make sure everything is optimized and placed accordingly across all of the devices.
If need be, you could also edit your webpage directly from the cell view.
How To Create A Landing Page
Since this is the epitome of that which Instapage does, I thought I’d take you Through the procedure of producing a landing page.
When you initially log in, you’ll find a list of All of the landing pages You have created. If this is the first, naturally, you won’t have much to pull out of here.
Rather, choose Create a Normal Page.
This will give you three options: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template route.
Do note that AMP pages are designed for mobile, and may be a Fantastic route to go if you’re designing a webpage especially for mobile usage. All these are made to load incredibly quickly, but you’ll get this choice if you’re signed up for the Enterprise plan.
For our purposes, we’re going using a template.
When You Decide to use an Instapage template, you’ll be presented with All accessible templates.
That’s 194 choices, to be precise.
To make it easier, you can filter out the templates by particular types Based upon the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, mobile app, and also thank you page. Instapage Themes
Post Your Landing Page
When you’re ready to publish your webpage, you have a couple options.
You can publish it to:
A Customized domain
A demo page
A custom domain is pretty self-explanatory. Simply enter in the domain You would like to print to. But beware, this one does require a little technical know-how. Fortunately, Instapage includes a video to walk you through the process.
If you host a Website on WordPress and want to print your landing page There, Instapage has a plugin dedicated to doing just that.
This makes the process incredibly simple. Just log in your Instapage Account from your WordPress website and publish right there.
Publishing to Facebook is just as easy. Pick the option and your Facebook webpage, and it will publish.
Or, if you want a Complete presentation of your webpage before it goes live, publish it To Instapage’s demo domain .
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the bells and whistles.
Instapage Includes a few added features that assist separate from The other applications on the market.
Instablocks — these are useful for times when you have to create multiple landing pages, but don’t want to modify the fashion of the page. As opposed to recreating your complete webpage, it will save your components for you to be reused. You’ll have access to blocks produced by Instapage or you can create your own.
Heatmaps — this is a really cool analytics attribute that gives you insight into just how users are interacting with your webpage. It tracks mouse movement, clicks, how much visitors scroll, and in which they spend time on the page. Notice: heatmaps are only available with the Optimizer plan
A/B testing — If you want to test unique components of your page, it is possible to split test using Instapage. Just copy your primary copy and make another copy with any changes to the text, pictures, CTAs, etc.. When you print your page, some will see the control variant and others will observe the variant. Information about how each performs will be stored on your Instapage analytics section.
Analytics And Reporting
Of course, no leading marketing software is complete without a committed analytics section.
Instapage is no exclusion, and this is actually one of its greatest Selling points.
The cool thing about Instapage is that it Permits You to set up Conversion goals directly in the editor, and then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics in the right click menu.
In the Conversion Goals section, you can set specific goals to monitor in Your analytics.
In the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you check our Analytics section after you webpage is pushed Live, you will find details about your page’s conversion rate based on the targets you establish.
That is also where you’ll find information regarding the performance of Your split tests, and you can also tweak the visitors split between the two test variations here.
You’ll also find a section that gathers information on the prospects each Page has accumulated.
Obviously, Instapage isn’t without its flaws, and it falls somewhat short Of its rivals in these areas:
The big one: price. Instapage is more expensive than many of its competitors
Advanced features only available with more expensive plans
Could have more analytics, such as top performing webpages
Here’s a rundown of Instapage’s most remarkable features:
Pixel Perfect editor, along with a drag-and-drop editor that’s extremely Simple and intuitive to use
Access to heatmaps
Collaboration attributes for groups
Excellent customer service and help features
Now for the part you’ve all been waiting for: the cost.
Instapage comes with three pricing tiers.
The first, the Core plan, starts at $69.99/month and comprises most basic Features such as the mobile-responsive builder and Instablocks.
The next degree, Optimizer, starts at $99/month and provides you access to Boundless A/B testing, heatmaps, and conversion goal tracking.
And finally, the Team & Agency plan starts at $179/month and Includes 15 private sub-accounts and branded lead notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see whether it’s the fit for you.
Generally, most will benefit in the Optimizer plan.
While you can get away with the basic Core plan for just designing and Publishing (awesome) landing pages, the Optimizer gives you access to useful tools like heatmaps and A/B testing, which may help your overall conversion speed later on.
All in all, Instapage is a great option for those who need to put Jointly fast, professional landing pages.
It delivers high-quality pages in a simple-to-use format, making perfect For novices and more experienced webpage designers alike.
And though its extra attributes will cost more, they certainly add to the experience. The use of A/B testing and heatmaps can help guide your creation and strategy, and conversion goal monitoring will let you know if you’re on track.
Bottom line: If your goal is better landing pages, then you can’t go wrong with Instapage. Instapage Themes