Intro Magic Landing Page
Instapage is a program dedicated to helping you create better landing pages. Magic Landing Page
The first thing you Want to know is that it is 100% Devoted to landing Pages and landing pages only.
Like another good’s out there, this program offers the Following:
A drag-and-drop editor
Integrations with important email and marketing tools such as Marketo, MailChimp, etc..
Detailed landing page stats
Generation of mobile-responsive webpages
Publish pages fast
A fresh user interface
accessibility to professional stock pictures
But these are only a couple of the highlights. Let us dig into what constitutes Instapage so good at what it does.
As Soon as You’ve selected your template, then you’ll be accepted to the Instapage Template editor.
This is 1 place where Instapage actually shines. Its editor is one of the Best about, and with it you can fix the fonts, colours, and layouts to match your current site or marketing materials.
The editor is completely drag and drop, so you can set any element Exactly where you want it to be inside the page. Using it, you can add:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning options to drag your components to, you can place them anywhere on the page you like.
As you drag your components to various areas, Instapage will display Guidelines that will help you distance and align all components so.
And, because using a mobile-friendly layout is essential these days, Instapage lets you easily switch between desktop and mobile view to be certain everything is placed and optimized so across all of the devices.
If need be, you could also edit your webpage directly from the cell view.
How To Create A Landing Page
Because This is the epitome of that which Instapage does, I thought I would take you Through the process of producing a landing page.
When you initially log in, you’ll find a listing of All of the landing pages You have created. If this is the first, obviously, you won’t have a lot to pull out of here.
Rather, choose Create a Normal Page.
This will Provide you three choices: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template route.
Do note that AMP webpages are designed for mobile, and may be a Fantastic path to go if you are designing a webpage specifically for mobile usage. All these are designed to load incredibly quickly, but you’ll find this option if you’re signed up for the Enterprise program.
For our purposes, we’re going using a template.
When You Decide to use an Instapage template, then you’ll be presented with All accessible templates.
That’s 194 choices, to be precise.
To make it easier, you can filter out the templates by specific types Based upon the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, cellular program, and thank you page. Magic Landing Page
Post Your Landing Page
When you are ready to print your page, you have a couple options.
You can print it
A custom domain
A demo page
A customized domain is really self-explanatory. Simply enter in the domain name You would like to print to. But remember, that one does require a modest technical know-how. Fortunately, Instapage comprises a video to help you through the process.
If you host a Website on WordPress and want to publish your landing page There, Instapage includes a plugin devoted to doing exactly that.
This makes the process incredibly simple. Just log into your Instapage Account from your WordPress website and publish right there.
Publishing to Facebook is just as simple. Pick the option and your Facebook page, and it will publish.
Or, if you want a full demo of your webpage until it goes live, print it To Instapage’s demonstration domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the bells and whistles.
Instapage comes with a few added features that help separate from The other software on the market.
Included in these are:
Instablocks — these are handy for times when you have to create multiple landing pages, but do not want to change the fashion of the webpage. As opposed to recreating your entire page, it is going to save your elements for you to be reused. You will have access to blocks made by Instapage or you may make your own.
Heatmaps — this is a really cool analytics feature that gives you insight to how users are interacting with your webpage. It tracks mouse movement, clicks, how far visitors scroll, and where they spend the most time on the page. Notice: heatmaps are only available with the Optimizer program
A/B testing — In case you want to test different elements of your page, it is possible to divide test using Instapage. Just copy your primary copy and produce a second copy with any changes to the text, pictures, CTAs, etc.. When you publish your page, some will see the control version and others will see the variation. Info on how each performs will be stored in your Instapage analytics section.
Analytics And Reporting
Obviously, no top Advertising software is complete with no dedicated analytics section.
Instapage is no exclusion, and this is actually one of its greatest Selling things.
The neat thing about Instapage Is It allows you to install Conversion goals right in the editor, and then track progress over time.
In the Editor, you’ll find segments called Conversion Goals and Analytics in the right-hand menu.
From the Conversion Goals section, you can set specific goals to monitor in Your analytics.
In the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you check our Analytics department after you page is pushed Live, you will find information about your page’s conversion rate depending on the goals you establish.
That is also where you’ll find information Concerning the performance of Your split evaluations, and you can also tweak the visitors split between both test variations here.
You will also find a section that collects information on the leads each Page has collected.
Obviously, Instapage is not without its defects, and it falls a bit short Of its competitors in these areas:
The large one: price. Instapage is more expensive than many of its rivals
Advanced features only available with costlier plans
may have additional analytics, such as high performing webpages
Here’s a rundown of Instapage’s most impressive features:
Pixel Perfect editor, and a drag-and-drop editor that is extremely Simple and intuitive to use
Access to heatmaps
Collaboration attributes for teams
Excellent customer service and help attributes
Now for the part you have all been waiting for: the price.
Instapage comes with three pricing tiers.
The first, the Core plan, starts at $69.99/month also includes most fundamental Features such as the mobile-responsive builder and Instablocks.
The next level, Optimizer, starts at $99/month and gives you access to Boundless A/B testing, heatmaps, and conversion target tracking.
And finally, the Team & Agency plan starts at $179/month and Includes 15 private sub-accounts and branded guide notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it is the fit for you.
Generally, most will benefit in the Optimizer program.
While you can get away with the basic Core plan for simply designing and Publishing (amazing ) landing pages, the Optimizer gives you access to helpful tools such as heatmaps and A/B testing, which may help your overall conversion rate later on.
All in all, Instapage is a great option for People Who need to put Together quick, landing pages that are professional.
It provides high-quality pages at a simple-to-use format, making ideal For beginners and more experienced page designers alike.
And though its additional features will cost more, they certainly add to the experience. The usage of A/B testing and heatmaps will help guide your production and strategy, and conversion target monitoring will inform you whether you’re on track.
Bottom line: If your goal is better landing pages, you can not go wrong with Instapage. Magic Landing Page