Overview One Product Landing Page
Instapage is a software dedicated to helping you create better landing pages. One Product Landing Page
The first thing that you Want to know is that it is 100% Devoted to landing Landing and pages pages only.
Like another good’s on the market, this program offers the Subsequent:
A drag-and-drop editor
Integrations with important email and marketing tools such as Marketo, MailChimp, etc..
Detailed landing page stats
Generation of mobile-responsive pages
Publish webpages fast
A fresh user interface
Access to specialist stock images
But these are just a couple of the highlights. Let us dig into what constitutes Instapage so great at what it does.
As Soon as You’ve chosen your template, then you’ll be accepted to the Instapage Template editor.
This is one place where Instapage truly shines. Its editor is one of the Best about, and with it you can adjust the fonts, colors, and designs to match your existing website or marketing materials.
The editor is completely drag and drop, so you can place any component Exactly where you want it to be inside the webpage. With it, you can add:
Headlines & Paragraphs
Images and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and placement options to haul your components to, you can put them anywhere on the page you prefer.
As you drag your elements to different areas, Instapage will exhibit Guidelines to help you space and align all components so.
And, because having a mobile-friendly layout is essential Nowadays, Instapage lets you easily switch between mobile and desktop view to be certain everything is placed and optimized so across all devices.
If need be, you can even edit your page directly from the cell view.
How To Create A Landing Page
Since this is the epitome of what Instapage does, I thought I’d take you Through the procedure of creating a landing page.
When you initially log into, you’ll find a list of All of the landing pages You’ve created. If this is your first, naturally, you won’t have a lot to pull out of here.
Rather, select Create a Standard Page.
This will give you three options: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template path.
Do note that AMP pages are designed for mobile, and may be a Good path to go if you are designing a page especially for mobile usage. These are made to load incredibly fast, but you are going to find this option if you are signed up for the Enterprise program.
For our purposes, we are going using a template.
When you choose to utilize an Instapage template, then you’ll be presented with All available templates.
That is 194 choices, to be precise.
To make it easier, it is possible to filter out the templates by specific types Depending upon the objective of your effort: Lead generation, direct gen (two-step), click-through, webinar pages, mobile program, and thank you page. One Product Landing Page
Post Your Landing Page
When you are ready to print your page, you have a couple options.
You can print it
A Customized domain name
A demonstration page
A custom domain name is pretty self-explanatory. Simply enter in the domain You would like to publish to. But beware, this one does need a modest technical know-how. Fortunately, Instapage includes a video to walk you through the procedure.
If you host a Website on WordPress and want to publish your landing page There, Instapage includes a plugin dedicated to doing exactly that.
This makes the process incredibly simple. Just log into your Instapage Account from your WordPress site and publish right there.
Publishing to Facebook is just as simple. Select the option and your Facebook page, and it’ll publish.
Or, If You Would like a Complete presentation of your webpage before it goes live, print it To Instapage’s demo domain review.
As a bonus, you can download your landing pages directly to your computer for future use.
Now let us take a look at the whistles and bells.
Instapage Includes a few additional features that help separate from The other applications on the market.
Instablocks — those are handy for times when you have to create multiple landing pages, but do not wish to change the style of the webpage. Rather than recreating your complete webpage, it is going to save your elements for you to be reused. You’ll have access to cubes made by Instapage or you may make your own.
Heatmaps — this is a very cool analytics attribute that provides you insight into just how users are interacting with your webpage. It tracks mouse movement, clicks, how far visitors scroll, and in which they spend the most time on the webpage. Note: heatmaps are only available with the Optimizer plan
A/B testing — In case you want to test different elements of your page, it is possible to split test utilizing Instapage. Just copy your primary copy and produce another copy with any changes to the text, pictures, CTAs, etc.. When you publish your page, some will see the control version and others are going to see the variation. Information about how each performs will be stored on your Instapage analytics department.
Analytics And Reporting
Of course, no top marketing software is complete without a committed analytics section.
Instapage is no exclusion, and this is actually one of its greatest Selling points.
The cool thing about Instapage Is It Permits You to set up Conversion goals right in the editor, then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics in the right-hand menu.
In the Conversion Goals segment, you can set specific goals to track in Your own analytics.
From the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you check our Analytics section after you webpage is pushed Live, you’ll discover details about your webpage’s conversion rate based on the goals you set.
That is also where you’ll find information Concerning the performance of Your split tests, and you can also tweak the traffic split between both test versions here.
You will also find a section that collects information on the leads each Page has collected.
Naturally, Instapage is not without its defects, and it falls a bit short Of its rivals in these regions:
The large one: price. Instapage is significantly more expensive than many of its competitors
Advanced features only available with costlier plans
Could have more information, such as high performing pages
Here’s a rundown of Instapage’s most remarkable attributes:
Pixel Perfect editor, and a drag-and-drop editor that is extremely Simple and intuitive to use
accessibility to heatmaps
Collaboration attributes for teams
Excellent customer service and help features
Now for the part you’ve all been waiting for: the price.
Instapage comes with three pricing tiers.
The first, the Core plan, begins at $69.99/month also includes most fundamental Features like the mobile-responsive builder and Instablocks.
The next level, Optimizer, starts at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion goal monitoring.
And finally, that the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded lead notifications.
Instapage does include a free 14-day trial, so you can test the waters To see if it is the match for you.
Generally, most will benefit from the Optimizer program.
While you can get away with the Fundamental Core program for simply designing and Publishing (awesome) landing pages, the Optimizer offers you access to helpful tools such as heatmaps and A/B testing, which may help your overall conversion speed in the future.
All in all, Instapage is a Fantastic option for those who need to put Together fast, professional landing pages.
It delivers high-quality pages in a simple-to-use format, making ideal For novices and more experienced webpage designers alike.
And though its additional features will cost more, they certainly add to the experience. The use of A/B testing and heatmaps can help direct your production and plan, and conversion goal tracking will inform you whether you’re on track.
Bottom line: If your goal is better landing pages, then you can’t go wrong with Instapage. One Product Landing Page