Introduction Wix Leadpages
Instapage is a program dedicated to helping you create better landing pages. Wix Leadpages
The first thing that you need to know is that it’s 100% Devoted to landing Pages and landing pages only.
Like the other good’s on the market, this software Provides the Following:
A drag-and-drop editor
Integrations with major email and marketing tools like Marketo, MailChimp, etc..
Thorough landing page analytics
Creation of mobile-responsive pages
Publish webpages quickly
A clean user interface
accessibility to specialist stock pictures
But these are just a few of the highlights. Let’s dig into what makes Instapage so good at what it does.
Once you’ve selected your template, you’ll be taken to the Instapage Template editor.
This is one place where Instapage actually shines. Its editor is one of the Best around, and with it you can adjust the fonts, colors, and designs to match your current website or advertising materials.
The editor Is Totally drag and drop, so you can place any component Exactly where you want it to be inside the page. With it, you can include:
Headlines & Paragraphs
Images and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and placement choices to drag your components to, you can put them anywhere on the page you prefer.
As you drag your elements to different areas, Instapage will display Guidelines that will assist you distance and align all elements accordingly.
And, because using a mobile-friendly layout is essential Nowadays, Instapage allows you to easily switch between desktop and mobile view to make sure everything is placed and optimized so across all of the devices.
If need be, you could even edit your webpage directly from the cell view.
How To Create A Landing Page
Because This is the epitome of what Instapage does, I thought I’d take you Through the procedure of producing a landing page.
If you initially log in, you’ll find a list of All of the landing pages You have created. If this is your first, obviously, you won’t have a lot to pull out of here.
Instead, choose Create a Standard Page.
This will Provide you three choices: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template route.
Do note that AMP pages are designed for mobile, and may be a Fantastic route to go if you are designing a page specifically for mobile use. These are made to load incredibly fast, but you’ll find this option if you’re signed up for the Enterprise program.
For our purposes, we’re going with a template.
When You Decide to use an Instapage template, you’ll be presented with All accessible templates.
That is 194 choices, to be exact.
To make it easier, it is possible to filter out the templates by specific types Based on the goal of your campaign: Lead generation, lead gen (two-step), click-through, webinar pages, mobile program, and also thank you page. Wix Leadpages
Post Your Landing Page
When you are ready to print your page, you have a few options.
You can publish it
A Customized domain name
A demo page
A custom domain is pretty self-explanatory. Just enter in the domain name You would love to print to. But remember, that one does need a modest technical know-how. Fortunately, Instapage comprises a video to walk you through the process.
If you host a Website on WordPress and want to print your landing page There, Instapage has a plugin devoted to doing just that.
This makes the process incredibly simple. Just log in your Instapage Account in the WordPress site and print right there.
Publishing to Facebook is just as easy. Pick the choice and your Facebook webpage, and it’ll publish.
Or, If You Would like a full demo of your page before it goes live, print it To Instapage’s demo domain review.
As a bonus, you can download your landing pages directly to your computer for future use.
Now let’s take a look at the whistles and bells.
Instapage Includes a few additional features that help separate from Another software on the market.
Instablocks — those are handy for times when you have to create multiple landing pages, but don’t wish to change the style of the webpage. As opposed to recreating your entire page, it will save your elements for you to be reused. You will have access to blocks produced by Instapage or you may make your own.
Heatmaps — this is a really cool analytics feature that provides you insight into just how users are interacting with your webpage. It tracks mouse movement, clicks, how far visitors scroll, and where they spend the most time on the page. Note: heatmaps are only available using the Optimizer program
A/B testing — In case you would like to test unique elements of your page, you can divide test using Instapage. Just duplicate your primary copy and produce a second copy with any changes to the text, pictures, CTAs, etc.. When you publish your page, some will see the control version and others will see the variant. Info about how each performs will be kept in your Instapage analytics section.
Analytics And Reporting
Of course, no leading marketing software is complete without a dedicated analytics section.
Instapage is no exclusion, and this is actually one of its greatest Selling points.
The neat thing about Instapage is that it Permits You to set up Conversion goals right in the editor, and then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics at the right click menu.
From the Conversion Goals segment, you can set specific goals to monitor in Your own analytics.
From the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you check our Analytics department after you webpage is pushed Live, you’ll find information about your page’s conversion rate depending on the targets you establish.
That is also where you’ll find information regarding the performance of Your split evaluations, and you can also tweak the traffic split between both test variations here.
You will also find a section that gathers information on the leads each Page has collected.
Obviously, Instapage is not without its flaws, and it falls somewhat short Of its rivals in these regions:
The big one: price. Instapage is significantly more expensive than many of its competitors
Advanced features only available with costlier plans
Could have additional information, such as top performing pages
Here’s a rundown of all Instapage’s most impressive features:
Pixel Perfect editor, along with a drag-and-drop editor that is extremely easy and intuitive to use
Access to heatmaps
Collaboration attributes for teams
Excellent customer service and help attributes
Now for the part you’ve all been waiting for: the cost.
Instapage comes with three pricing tiers.
The first, the Core plan, begins at $69.99/month also comprises most fundamental Features such as the mobile-responsive builder and Instablocks.
The next degree, Optimizer, begins at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion target tracking.
And finally, the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded lead notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the match for you.
In general, most will benefit in the Optimizer program.
While you can eliminate the Fundamental Core plan for simply designing and Publishing (amazing ) landing pages, the Optimizer gives you access to helpful tools such as heatmaps and A/B testing, which may help your overall conversion speed in the future.
All in all, Instapage is a Fantastic option for those who need to place Jointly quick, landing pages that are professional.
It provides high-quality pages in a simple-to-use format, making ideal For novices and more experienced page designers alike.
And though its extra attributes will cost more, they definitely add to the experience. The usage of A/B testing and heatmaps can help direct your creation and strategy, and conversion goal monitoring will inform you whether you’re on track.
Bottom line: If your goal is better landing pages, then you can’t go wrong with Instapage. Wix Leadpages